Brand

In the commercial, service, and retail industries, branding is the vehicle that transforms facilities and stores into spaces of customer experience. As designers, ISG helps our clients balance brand continuity, profitability per square foot, and general functionality needs. By heightening the customer’s overall experience, ISG supports businesses as they continue to build their image while providing the quality products and services that set them apart.

From national retail and commercial chains to malls and Main Shop streets, ISG helps our clients research, plan, design, and maintain retail spaces. Our solutions shape impressions of innovation, professionalism, freshness, and fun through design, allowing clients to focus on their business’ daily operations, merchandising practices, and sales goals confident that customer experiences are helping to build their brand.

Andy Brandel
Building a brand is more than just creating quality products or offering top-notch services. It’s about creating a positive consumer experience through quality and custom design services that positively impacts each and every individual that walks through a business’ door.

Andy Brandel | Associate Principal, Senior Civil Engineer