Massad’s Mediterranean Grille

Massad’s Mediterranean Grille

Mankato, MN

The design inspiration for this fresh concept restaurant begins with a tree silhouette on the entry wall which is intertwined with culinary graphics and wording influenced by the family culture of this locally owned restaurant. As patrons enter the restaurant, they are greeted with images of tree branches that lead the taste buds on a journey of savory, artisan, and affordable, family food. The tree concept is extended into the splash of color that includes a leafy, spring green and an aqua-blue sky hue on subway-like tiles that brighten the space.

The tree inspiration was also carried into the warm wood tone of the floor tiles which mimic the bark of a tree and lighter wood tones on the table tops. As patrons move through the cafeteria style service area, they are able to view the colorful, freshly made salads and side dishes. Tree branches are etched into glass and include leaf shaped menu labels and ingredient listings. The stainless steel appliances provide a bright and clean feel to the restaurant; the steel gray color is extended into the unique pattern on the soffit that frames the food service area and also continues in the dining area chairs. Frosted glass globes add a touch of detail to the recessed lighting. Additional light fixtures mimic the shape of a traditional Schwarma pit-featured in all true Mediterranean restaurants-which is part of the Massad’s logo.

The open kitchen concept includes made-to-order Schwarmas, hand crafted pizzas, sandwiches, and homemade desserts. An outdoor dining area extends the Mediterranean café concept to the streetscape located adjacent to the Minnesota State University campus. This prototype restaurant will serve as a model for future plans to expand into the franchise industry.


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